Whether you’re working overseas or touring the world for an extended period of time, due to your American citi...
Understanding Google’s Smart Shopping Campaigns
I’ve written many articles in the last year that address Google Ads’ automation. Used carefully, automation — ...
Understanding P2P Payments for Merchants
P2P payments occur between two people. The term stands for both “peer-to-peer” and “person-to-person.” Giving ...
Understanding ‘Explanations’ in Google Ads
You may have noticed blue, hyperlinked performance stats recently in your Google Ads interface. This is a new ...
Understanding Core Web Vitals for SEO
On rare occasions Google provides expectations of upcoming algorithm changes. For example, Google alerted us t...
Understanding Bank Loan Covenants
A loan covenant is a clause in a loan agreement that stipulates specific parameters the borrower must adhere t...
Understanding ‘Sessions’ in Google Analytics
The word “session” in an English dictionary reads something like “a period of time devoted to a particular act...
SEO How-to, Part 2: Understanding Search Engines
Nearly half of shoppers turn to Google before deciding what to buy and where to buy it. Understanding how Goog...
Understanding The Market Demand For Your Product
Understanding your product and market demand is fundamental to success in the business world. When you take th...
Understanding Solar Power And Its Benefits to Business
In today’s world, solar power is becoming the new norm. It’s versatile with a number of advantages for...