It doesn’t matter how big your reach is if your audience won’t engage with your content. ...
Top 5 Not-So-Obvious Social Media Marketing Mistakes You Must Avoid
Social media marketing done right can win you customers for life. Done wrong, it can cost you dearly. ...
Effects Of Social Media On The Motion Picture Industry
Social media has had an outsized impact on the motion picture industry. With social media, studios are able to...
Social media ad spend growth plummets? A rebuttal – Econsultancy
Rumours of the demise of social media ad spend growth are being widely exaggerated. Recently, the latest WARC...
A day in the life of… Emily Knox, Head of Social & Content at digital performance agency Tug – Econsultancy
Today’s Day in the Life comes from Tug agency and Emily Knox. Hear about daily ‘newsroom’ meetings, her curren...
Leveling Up From Product Seller to Brand Builder | Social Media Marketing
We all know how powerful video marketing can be when it comes to building a brand. Video traffic is expected t...
How a Dentist Used Social Media to Reach 7 Figures in Revenue
Her social media strategies also helped patients overcome their fears. August 5, 2...
The best social media stories and campaigns from July 2019 – Econsultancy
July’s social media news has very much been business as usual – political intrigue, fines, platform updates an...
How Much Should You Spend on Social Media Marketing?
It’s a valuable tool, but don’t forget about these other (sometimes free!) ways to reach your clie...
10 Impressive Social Media Campaigns from Brands in 2019
Social media campaigns from established brands can generate ideas and strategies for your own marketing effort...