Hannah Mitchell, organic strategy director at Croud, looks at search trends during lockdown and offers some ad...
The Panda anniversary and what we desperately must remember about search
30-second summary: This week marks the 10 year anniversary of Google’s landmark web quality algorithm Panda I...
How to Build an SEO Strategy for 2021 | Search
By Jack M. Germain Feb 12, 2021 4:00 AM PT If you are a vendor and sell your wares online — how coul...
Schneider Electric’s digital transformation through centralized search
30-second summary: Digital transformation affords businesses opportunities to make genuine connections with c...
A small business’s step-by-step guide to dominating local search in 2021
30-second summary: Optimizing a small business for local search is a powerful way to boost local traffic and ...
Solving the agency search intelligence gap
30-second summary: Agencies are particularly struggling to find ways to gain a broad view of the search marke...
The future of Google and what it means for search
30-second summary: Something that all of us in the search industry are guilty of is our over-reliance on Goog...
Semantic search drives expanded outreach to potential customers
30-second summary: Semantic search enables retailers to reach a broader audience of potential consumers who a...
2021 Search marketing: The year of automation
30-second summary: The search engine results page (SERP) is a battleground for user attention riddled with co...
How to perform SEO A/B testing in Google Search Console
30-second summary: SEO A/B testing allows site owners to understand whether the changes they make to their we...