In the age of Covid-19 and digitally-oriented healthcare engagement by both patients and healthcare profession...
Why Health and Pharma Are Poised for E-Commerce Disruption | E-Commerce
Back when e-commerce first emerged as a viable solution for business-to-customer sales, there were platforms s...
How to sell your pharma marketing strategy to management – Econsultancy
Your employer made an investment in you at the time you were hired. The investment was that one day, you would...
Pharma and medical device firms can play a bigger role in the “journey to care”: report – Econsultancy
Over 70% of US consumers researched a prescription medication or medical device online in the past year but ph...
With pharma sales rep contact on the decline, physicians turn to the internet – Econsultancy
According to Decision Resources Group (DRG)’s 2019 ePharma Physician Report, physicians are seeing fewer pharm...