Some estimates suggest the global business-to-business ecommerce market will be more than twice as lar...
Why are we still awaiting the first knockout use of smart packaging? – Econsultancy
If you do any reading online, you’ll find articles that discuss “unlocking the potential” of smart packaging. ...
Data Brokers’ Secret Scores Can Cripple Consumers | Analytics
Many businesses have been using secret scores created by data brokers to determine how much to charge consumer...
Organization Is Key for Holiday Gift Guides
Is your store’s gift guide ready for Black Friday, Small Business Saturday, and Cyber Monday? A well-designed ...
A day in the life of… Meredith O’Shaughnessy, founder of experiential agency Meredith Collective – Econsultancy
Meredith O’Shaughnessy is the founder of experiential marketing agency, the Meredith Collective. We caught u...
Hello Streaming Services, Move Over Cable TV | Trends
Streaming services — like HBO Max from AT&T’s WarnerMedia, Peacock from Comcast’s NBCUni...
E.U. anti-fraud legislation emphasizes mobile
Recent E.U. legislation requires banks and payment processors to use two-step authentication. For online trans...
Four factors behind the success of digital fitness brand Peloton – Econsultancy
To some, a Peloton bike might seem like nothing more than a regular indoor exercise bike with a tablet perched...
The CRM-ization of Healthcare | Trends
We’ve been watching the CRM-ization of healthcare for a while. A few years ago, Salesforce embarked on p...
B2B Buyers Have High Ecommerce Expectations
Manufacturers and distributors know that they need to offer their products online for easy, self-service order...