Highlights: According to Salesforce research, 89% of consumers are more likely to make another purchase afte...
“Traditional consumer insights techniques are utterly outdated,” says Zappi CEO
Steve Phillips is the founder and CEO of consumer insights platform Zappi. I recently caught up with with Stev...
How to use Google Calendar Time Insights
Not to brag, but I’m pretty mediocre at driveway basketball. But because I don’t have a scorekeepe...
Email Is Still King (and 4 Other Big Insights Into Effective Tech Marketing)
Opinions expressed by Entrepreneur contributors are their own. Before becoming an entrepreneur, I had a len...
How can marketers meet the skill requirements of the post-Covid era? Insights from GSK, Channel 4, UPS and WW
Econsultancy’s Future of Marketing survey, which canvassed close to 1,000 client, vendor and agency-side marke...
7 takeaways from Health Care Insights Survey for providers | #customersupport #supporticket
Highlights: The CVS Health Care Insights Survey revealed patients’ knowledge gap regarding healthcare costs a...
Why Alignment Between CX, Marketing and Insights Is Critical to Creating Ongoing Customer Relationships
As a brand, you’re only as good as your last customer interaction. May 6...
how conversational insights take the guesswork out of marketing
30-second summary: Keywords represent the tip of the iceberg when it comes to understanding consumer...
6 Ways to Get People On Board When Seeking Customer Insights
Asking the right survey questions is only half the battle. March 16, 2021 ...
Data-backed insights on featured snippet optimization
30-second summary: Around one-fifth of all keywords trigger a featured snippet 99% of all featured snippets t...