Reading Time: 6 minutes In recent years, there has been a rapid growth in IT-driven technology in various bus...
How Confused.com rebuilt its brand through customer insight, doing things differently and taking a long-term view
The insurance comparison market is a colourful, competitive place full of larger-than-life marketing character...
Began Blogging From Bedroom At 19 & Focussed On 1 Major Insight, Now Has Multi-Millions
A colorful school life is where almost everyone’s childhood began. New opportunities, new friends and new lear...
A day in the life of… Michael Duke, Director of Insight and Analytics at Good Growth – Econsultancy
Michael Duke is trained in biological sciences but now finds himself leading a scientific approach to digital ...
Seven steps to an effective data strategy and a virtuous circle of insight – Econsultancy
Customer insights don’t just happen, they need businesses to commit to a process, technology and behavioural c...