What does the future of offline retail look like? In certain segments of the market, retailers are experimenti...
“We need to learn from the traditional marketing side when it comes to things like brand building” – Econsultancy
This year, Arianne Donoghue was recognised as UK Search Personality of the Year at the UK Search Awards. The a...
Customer Journey Mapping Webinar – Econsultancy
January 29th, 2020 | 2pm GMT Customer Experience is a competitive differentiator in many industries. Custom...
A day in the life of… Simon Hathaway, Managing Director at retail agency Outform – Econsultancy
Simon Hathaway is managing director EMEA at Outform – an agency leading transformation in retail. As usual, we...
A day in the life of… Niki Hall, CMO at Selligent Marketing Cloud – Econsultancy
Niki Hall is the CMO at Selligent Marketing Cloud, a B2C marketing automation platform. She spoke to Econsult...
Without Open Banking regulation, banks and fintechs clash in the US – Econsultancy
In January 2018, Open Banking went into effect in the UK. Under the regulation, regulated banks are r...
leadership purges are sometimes a necessary evil – Econsultancy
American retailer Bed Bath & Beyond is in the headlines after its new CEO fired six C-suite executives. V...
the good, the bad and the ugly – Econsultancy
According to a new study published by MarTech Today, a whopping 83% of the organizations it polled upgraded or...
amid GDPR concerns “the future of RTB is…in the balance” – Econsultancy
The UK Information Commissioner’s Office (ICO) has questions about the legality of certain parts of the progra...
A glossary of SEO terminology – Econsultancy
As a companion piece to the Search Engine Optimisation Best Practice Guide, we present this glossary of SEO te...