Retaining ecommerce customers lowers costs and boosts profits. In 2021, customer retention could be critical. ...
A day in the life of… Rachel Lyall, Marketing Manager, EMEA and APAC at Mediaocean – Econsultancy
Rachel Lyall is Marketing Manager, EMEA and APAC, at Mediaocean. We hear how Covid-19 has impacted her day-to-...
Winning on eBay the Perfect Part for These Young Entrepreneurs | E-Commerce
By Jack M. Germain Jan 5, 2021 7:00 AM PT An intense knack for technology throughout middle school and hig...
A Data Studio Template to Automate Ecommerce KPIs
Automating key performance indicators streamlines data collection and enables real-time reporting. Ecommerce K...
A day in the life of… Nickolas Rekeda, CMO of native ad platform MGID – Econsultancy
For today’s ‘Day in the Life’, we caught up with Nickolas Rekeda – the CMO of native advertising platform, MGI...
5 Content Marketing Ideas for February 2021
Your company’s February 2021 content marketing could cover the obvious, such as Valentine’s Day, and the obscu...
4 Uses for Google Ads’ New Insights Tab
Google Ads introduced Insights in late 2020. The new beta feature will roll out to advertisers in the coming m...
Ecommerce Product Releases: January 3, 2021
Here is a list of product releases and updates for late-December from companies that offer services to online ...
2020 Top 25: Our Most Popular Posts of the Year
Contributor Marcia Kaplan emailed me in early February 2020. She described a sickness in China that appeared t...
5 Retail Insights from a Covid Christmas
Holiday consumer spending offers insights into the retail industry, including ecommerce’s continued growth, co...