The holiday season is big business for e-commerce. Year-over-year metrics show massive gains for online seller...
What not to miss at October’s Festival of Marketing
It’s always fun picking out your favourite talks from the Festival of Marketing agenda. One of the charms of t...
E-Commerce Bounce Rates Triggered by Shoppers’ Expectations of Top-Notch CX | E-Commerce
By Jack M. Germain Oct 5, 2021 1:11 PM PT New research suggests that retailers may not be fully prepared t...
What is q-commerce? | Econsultancy
Fast delivery has always been part of a good retail customer experience, but now, a new wave of companies are ...
Botify SEO Platform Helps Brands Navigate Organic Search Rankings | Search
By Jack M. Germain Sep 29, 2021 5:00 AM PT Unless you are deeply rooted in the inner workings of internet ...
How homeware brands can drive growth through social commerce
How do homeware brands successfully use social commerce? Here are a few pointers from Deft’s ‘Social Commerce’...
How To Leverage Social Commerce To Power Customer Loyalty Programs | Social Media Marketing
The term “social commerce” is the trend du jour for marketers, yet there’s confusion in many...
Building a Culture of Experimentation to Drive Growth Webinar
September 28th, 2021 | 15:00pm BST Delivering the best possible digital customer experience is key to driving...
Intuit’s $12B Mailchimp Purchase Breathes New Life Into Email Marketing | Marketing
By Jack M. Germain Sep 16, 2021 4:00 AM PT Intuit on Monday announced an agreement to acquire Mailchimp, a...
How RappiPay Mexico is using AI to speak to customers ‘in their own language’
RappiPay Mexico has boosted its efforts to reach out to new potential RappiCard customers by partnering with A...