Bot activity at websites is skewing marketing analytics and costing businesses millions annually, according to...
Is influencer-guided shopping the future of retail?
Social media platforms are becoming increasingly shoppable, with Instagram and TikTok leading the way with the...
Managing the Inevitable Reality of E-Commerce Returns | E-Commerce
Product returns are an unavoidable part of running an e-commerce business. They can’t be eliminated, so ...
CEO of family-focused app Kin on the future of social media and data privacy
Michael Collett is the co-founder and CEO of Kin – a new private social networking app designed for families. ...
Belly Up to the Bar With First-Ever Digital Booze Card | Marketing
By Jack M. Germain Nov 24, 2021 5:00 AM PT Consumers have a strong appetite for gift cards and gifting alc...
Snug CEO Rob Bridgman: social commerce is “the next wave of innovation in retail”
“People spend more time researching which sofa to buy than which house,” Rob Bridgeman, CEO and founder of DTC...
Inflation, Cybersecurity Chief Concerns This Holiday Shopping Season | E-Commerce
By Jack M. Germain Nov 22, 2021 5:00 AM PT Online shoppers and e-commerce website operators face greater c...
Stats roundup: Online grocery post-Covid-19
The online share of food shopping in the UK was 5.4% in February 2020 according to the ONS. By February 2021, ...
It’s Heyday for the Best SMB Brands in the Amazon Marketplace | Business
By Jack M. Germain Nov 11, 2021 5:00 AM PT Business on Amazon is booming for accelerator and aggregator or...
B2B commerce trends highlight need for a new approach to CX
The B2B landscape has been dramatically reshaped by the Covid-19 pandemic. While digitalisation across the sec...