Most of us like to think that the plastic items we deposit in a recycling bin are actually recycled. Unfortuna...
Bob Stutz, CRM Nomad | Vendors
Bob Stutz is a great guy. I have interacted with him occasionally over the years in his various senior posting...
4 Ways to Protect Your Brand’s Reputation on Amazon
Selling on Amazon is critical for most brands. But protecting a brand’s reputation on Amazon requires diligenc...
A day in the life of… Matt Phillips, founder of virtual PR agency PPR – Econsultancy
Matt Phillips is founder & MD of PPR, a virtual PR agency specialist in growing challenger brands in the m...
How CPQ Can Drive Manufacturing Sales | Sales
In manufacturing, margins are everything. In fact, if you’re like most manufacturers, your business oper...
Fundamentals of Ecommerce Marketing for 2020
New technologies and evolving consumer behaviors are impacting ecommerce marketing at its core. Some of the ch...
A day in the life of… Niki Marin, Head of Operations & Strategy at Google’s Jigsaw – Econsultancy
Jigsaw is a tech incubator, formerly called Google Ideas, and a subsidiary of Alphabet Inc. We caught up with...
Ring! Ring! Your Presentation Is Calling, and It Wants an Update | Mobile
Mobile phones have come a long way since Zack Morris lugged his brick of a cellphone around the halls of Baysi...
The Perfect Mobile Product Page
Most ecommerce businesses use responsive design to rearrange elements of their desktop product pages for mobil...
a basic skills guide – Econsultancy
SEO is a fundamental skill in a marketer’s arsenal – maybe not the more technical aspects, but a good, solid u...