Analyzing data to improve retail sales is not new. What is new is the volume of data and sophisticated machine...
As YouTube opens up ad inventory on “edgy” videos, should advertisers bite? – Econsultancy
Historically, brand safety has been a significant concern for advertisers and for good reason. The vast majori...
November 2019 Top 10: Our Most Popular Posts
Practical Ecommerce publishes roughly 45 articles each month. What follows are the most popular articles that...
A day in the life of… Rupert Rixon, Founder of Perspective Pictures – Econsultancy
Rupert Rixon is the 24-year-old founder of Perspective Pictures, a digital-first video agency based in Islingt...
16 Beautiful, Free Content Sliders
A content slider is a helpful tool in web design for highlighting images, delivering a message, and enticing a...
Amazon joins forces with Pinduoduo to capitalise on holiday shopping in China – Econsultancy
Four months after Amazon officially closed down its domestic marketplace in China, it has found a way to retur...
The 2 Universal KPIs for Ecommerce Retailers
Key performance indicators are metrics that indicate the health of a business at a given time, especially when...
The CCPA Will Take Effect Jan. 1 – Are You Ready? | Best of ECT News
By Peter S. Vogel & Chelsea Hilliard Nov 29, 2019 4:00 AM PT This story was originally published on Oc...
10 Last-minute Strategies to Capture Holiday Revenue
Gearing up for the post-Thanksgiving holiday selling season is never easy. It takes time and planning. Here ar...
What is data literacy and why are organisations investing in it? – Econsultancy
The majority of organisations now recognise the importance of data as a driver of commercial strategy. As Ec...