Ecommerce consultant - purshoLOGY

Eight reasons why your content marketing fails – Econsultancy

Content fails for a myriad of reasons. Poor planning, or lack of buy in from the C-suite, or a combination of ...

A few weeks back I received an email from Google Ads with the subject line “Location Extensions will be activa...

People eat with their eyes, or so the expression goes, which is why food brands tend to rely on high quality i...

There were more than 170,000 people at Dreamforce a couple of weeks ago, and many more watching from afar. Als...

In January 2020, use historical events such as Utah’s statehood, the introduction of the iPhone, or the first ...

For many small merchants, it seemed Black Friday was more beige than black. Black Friday is the biggest sales ...

Effective search engine optimization takes preparation and planning. Random action produces haphazard results....

We caught up with Matthew Critchley, currently working at Eurostar, to hear about his approach to measurement,...

As consumers start to tackle their holiday shopping lists, retailers are scrambling to finish preparations for...

Ecommerce marketers can gain many insights from analyzing sales activity from Black Friday and Cyber Monday. T...