Google Cloud has expanded its strategic partnership with VMware to push further into hybrid clouds. The two co...
SEO: That Blob of Text May Not Be Helping
Adding on-site text for search engines and not users could confuse algorithms and may amount to keyword stuffi...
Bangkok roundtable takeaways – Econsultancy
Leveraging data to improve marketing effectiveness has become so commonplace, that using the term ‘data-driven...
AI in Healthcare: Independent Living for Consumers | Trends
Artificial intelligence applied to healthcare includes a collection of technologies that enable machines to se...
10 Impressive Social Media Campaigns from Brands in 2019
Social media campaigns from established brands can generate ideas and strategies for your own marketing effort...
A day in the life of… VP Marketing at digital asset management company Widen – Econsultancy
Today’s interviewee, Jake Athey, has 15 years of experience in digital asset management at Widen. We catch up ...
Square Opens Robotic Photo Studio for SMB Etailers | E-Commerce
Square on Monday unveiled Square Photo Studio, which leverages state-of-the-art robotics to offer etailers pro...
SEO: Analyzing Googlebot Crawls for Problems, Inefficiencies
Crawl budget inefficiencies can affect organic search performance if new or updated content is not getting cra...
Six ways brands can respond to the “demetrication” trend in social media – Econsultancy
Digital marketing is, on paper, all about metrics. Never before have marketers had access to so much data and ...
Salesforce’s Road to China | Vendors
It was bound to happen. Salesforce was going to China at some point, and it announced that action this week sa...