Conversions - purshoLOGY

How to use content marketing to boost ecommerce conversions and user experience

30-second summary: Content marketing is a strategy focused on creating, publishing, and distributing...

Email design has evolved to reflect changes in technology and consumer behavior. The goal is to elicit the des...

With some of our clients seeing as much as two times the revenue in the Facebook Ads interface as Google Analy...

We are living in an era of information overload. The internet is a powerhouse of data, stories, statistics, me...

30-second summary: Less than a quarter of marketers are satisfied with the conversion rates they achieve toda...

30-second summary: Many ecommerce stores struggle to boost conversions because 75% of people abandon the cart...

A long-time ecommerce conversion tactic — 360-degree product photography — is making an appearance on major re...

Ecommerce content is more than sales pitches and technical info. Shoppers who cannot understand your communica...

Merchants are typically aware of the states or countries where their customers reside. But merchants don’t oft...

It’s where marketing efforts converge, so to make money online, you need to make sure your website is in...