Conversion - purshoLOGY

A day in the life of… Jonny Longden, Conversion Direction at Journey Further

Journey Further is a performance marketing agency that specialises in paid media, organic search, and conversi...

Despite the unprecedented changes in 2020, the standard ecommerce usability requirements remain constant: simp...

Driving lots of traffic to your ecommerce website? Great. But the work doesn’t stop there. A good ecommerce si...

April 22, 2020 6 min read Opinions expressed by Entrepreneur c...

30-second summary: Website conversion or conversion rate optimization (CRO) is about converting the traffic y...

It’s as obvious as it gets — you can’t get leads without a conversion process. The conversion process is very ...

A common question from ecommerce businesses is “what is a good conversion rate?” The answer varies based on th...

Advancing technology and increasing web literacy are turning a “linear” customer journey into an increasingly ...

A review rating increase of just 0.1 stars can boost a location’s online conversion rates – such as phone call...

Now is the time to plan holiday email marketing. For most ecommerce merchants, email is crucial for generating...