Booking.com influencer engagement campaign leveraged 5 influencers on social media to define the future of tra...
What ‘Bridgerton’ Can Teach Marketers About Today’s Consumers
April 5, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. If you hav...
E-Gift Cards Fitting the Bill for Consumers, Retailers | E-Commerce
By Jack M. Germain Mar 25, 2021 5:00 AM PT Consumer shopping patterns continue to settle into new opti...
FMCG brands are re-evaluating media strategies as consumers shift to online grocery shopping
Covid-19 has caused a significant shift in the way that consumers shop for goods – particularly Fast-Moving Co...
Why Consumers Care About Influencers, and Why You Should Too
February 10, 2021 8 min read Opinions expressed by Entrepreneu...
3 Tips to Re-Engage With Isolated Consumers
February 8, 2021 5 min read Opinions expressed by Entrepreneur...
4 Ways to Transform Your Marketing With Content That Teaches Consumers
As consumers make informed purchasing decisions in seconds, your messaging needs to be a part of their resourc...
Consumers Becoming More Tolerant of Chatbots for Certain Tasks | Applications
By Jack M. Germain Jan 15, 2021 4:00 AM PT If you want to smooth over irate clients and offer more efficie...
‘Scalper’ Bots Hoarding Hottest Products from Consumers | E-Commerce
By John P. Mello Jr. Dec 9, 2020 5:00 AM PT During any holiday season, consumers have a tough time wrestli...
What Consumers Want From Stores
As uncertainty around COVID-19 restrictions continues to reign across the country, the stakes have never been ...