Case - purshoLOGY

Case Study: How WeddingWire used influencers to create awareness around digital wedding planning tools | #casestudy

Karo #ShaadiKiTaiyari with WeddingWire India campaign encouraged couples in India to take char...

The case study explores how Cinthol leveraged influencers on social media to give a push to its UGC campaign, ...

Through influencer outreach, McDonald’s India brought back McGrill in a QSR market saturated with chicken offe...

For its Diwali campaign, BGauss leveraged micro-influencers through a contest. The case study explains how BGa...

With the launch of a brand mascot, Brobot, Reliance General Insurance case study explains how the brand aimed ...

This case study explores how Gaana created a buzz around Navratri, popularizing their song library and new sho...

For their Diwali campaign, Savaari took an initiative to ensure mothers don’t miss out on meeting their own fa...

With the insight that communities are the new brand ambassadors, HRX created a UGC campaign, urging brand loya...

With an intent to convey saree as a gender-fluid attire, Suta made the most of the nine days of Navratri by hi...

This case study explores how JSW Steel adopted various engagement tactics, catering to a varied audience for i...