Research, regulations and consumer sentiments move more quickly today than they did in the 1930s. But cannabis...
The Complicated Business Of Advertising And Marketing In Cannabis
With restrictive regulations, cannabis entrepreneurs have to be creative and strategic in successfully marketi...
The Havas Approach to Cannabis Marketing
You can learn a lot from the French multinational advertising and PR giant. August ...
The New, Cool Term For Cannabis? It’s Still Up For Grabs.
The industry is looking for a new name without negative and dated connotations. ‘Cannabis’ may jus...