brands - purshoLOGY

Caselet: How Jio’s 5-year anniversary Twitter campaign roped in brands as influencers | #casestudy

On completing #5YearsOfJio the brand rolled out a campaign video on social media to narrate the journey from d...

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News of direct-to-consumer (D2C) prescription glasses retailer Warby Parker and its IPO in late September put ...

Reading Time: 6 minutes The retail industry is changing at a rapid pace! The modern shopper is well-informed,...

As the retail industry readjusts post-pandemic, new research suggests that consumers aren’t necessarily priori...

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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United Sta...

In partnership with Sitecore, Econsultancy has launched a new report – Financial Service Focus: Are brands mee...

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur United Sta...

You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Creative d...