Do you think that your company is doing good because of good sales? Or the customer base that you have seems t...
Cultural CRM-ization | Analytics | E-Commerce Times
You can reduce the story of CRM to a lot of things, especially its many component parts. Social networking, cl...
Using Google Analytics to Respond to Covid-19
The coronavirus-induced shift in shopping behavior has been a boon for some online retailers and a bust for ot...
Contact Tracing With Salesforce | Analytics
One of my great CRM research interests has been investigating how things change, and that interest is not limi...
17 Free Tools for Social Media Analytics
Social media can help brands distribute marketing content and engage customers. Free analytics tools can ensur...
How AI Can Improve Customer Retention | Analytics
Customer attrition and churn are not new problems. Anyone who has spent time in the sales world has heard stat...
Workarounds for Errors in Google Analytics
One-hundred percent of all Google Analytics implementations have broken at some point. The impact can range fr...
A day in the life of… Michael Duke, Director of Insight and Analytics at Good Growth – Econsultancy
Michael Duke is trained in biological sciences but now finds himself leading a scientific approach to digital ...
Four common Google Analytics myths busted
Google Analytics is a powerful tool that’s unprecedented in its ability to measure your website’s performance....
How Customer Analytics in Billing Software Helps Businesses
With the advancement in technology, the customers are connected in a better manner like never before. Your cus...