As a brand, you’re only as good as your last customer interaction. May 6...
Need More From Your Digital Ad Spend? Adopt Contextual Alignment | Marketing
A recent study of eBay ads found that digital brand search ad effectiveness is overestimated up to 4,100 perce...
Strategic Alignment In Pursuit For Becoming a Better HR Manager | #hrmanagement #hrexecutive
Working in HR can be a thankless and difficult task. If you’re an experienced manager, most of your tasks are ...
Digital strategy doesn’t work without alignment between thinking doing
In a talk at Econsultancy Live this week, James Hammersley, CEO at consultancy Good Growth, described strategy...
How to Strengthen Your Company Through Sales-Marketing Alignment
October 28, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. LetR...