Including external links in your blog posts is an essential part of SEO. They help your site build authority and give readers more resources to explore. However, choosing the correct number of external links in your post content is necessary. The right amount can lead to a good user experience and positively impact your SEO.
Linking to Your Older Posts
How many external links per article? Getting the correct number of external links in your blog posts is essential for SEO. These links help search engines find your content, index it, and rank it higher on the search engine results page. While links from other sites are crucial, internal links also have a place in boosting your SEO. Linking to relevant, helpful external sites within your content is an excellent way to make it easier for visitors to navigate your site and spend more time on it. Using relevant anchor text in these links is also a good idea, which helps the crawlers and readers understand what they will get when they click on a link. For example, if your post is about researching for a blog article, you can link to a related article on researching keywords using various keyword research tools.
Linking to Relevant Content
Linking to relevant content within your blog posts can help you maximize your SEO. This can include links to your articles, older posts on the same topic, and other blogs or websites. When you link to relevant content, the links must be from high-quality, authoritative sites. This will improve your site’s SEO and make it easier for Google to understand your site’s relevance. It can also reduce your site’s bounce rate and increase the number of visitors who stay on the page. This can also help you achieve better search engine results rankings for your target keywords. Adding links to related content will allow users to jump between posts and discover new topics they may enjoy reading about. This will increase their chances of converting to your website and increase ad revenue.
Linking to Other Sites
Linking to other sites in your blog posts is a key SEO strategy. These links show Google that your blog content is sourced from credible sources and can help improve your ranking. The correct number of external links can make or break your SEO efforts, so picking them wisely is essential. For example, don’t link to spammy websites that will hurt your search engine rankings. You should also ensure that the external links you’re using are relevant to the subject matter of your post. This means they should be from authoritative sites with the topic covered in your blog post. Regularly performing a link audit on your website is also a good idea to ensure that all external links are working and up-to-date. Outdated or broken links can lead to a poor user experience and decrease page rankings.
Linking to Relevant Images
The correct number of external links in your blog posts can help your SEO. They’ll boost your authority and credibility and connect you to other valuable information in the same niche. One of the best ways to boost your SEO with the correct number of external links in your blog posts is to link to relevant images. These can include stock photos, infographics, or original ideas sourced and attributed back to you as the image’s owner.
In addition, optimized images will load faster and help Google understand your site, increasing your chance of getting organic traffic from these types of searches. However, don’t overdo this and make your articles look like they’re trying to game the system. You want to provide the reader an enjoyable experience and avoid overwhelming them with links.