How is Reliance Capturing Indian Markets? How is Reliance killing Amazon? A few years back Future Group and Reliance Retail were the only big players in the offline retail industry, But today, instead of increasing competition, Reliance Retail is emerging as a MONOPOLY. After the collapse of Future Group, Reliance and Amazon were in fights to capture Future’s Stores, But Reliance took the side way and took control of 950+ future group stores. And today Reliance has 15000+ Stores in India, How did this Happen? In this video we will talk about the Strategies of Reliance, Why did Future group fail? And Why is Amazon eager to enter the offline retail market.

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TIME STAMPS
00:00 Intro
01:04 Why Future Group Failed?
02:47 Why Amazon wants Indian Offline market?
04:19 How is Reliance Capturing India
04:37 1st Strategy
05:09 2nd Strategy
06:12 The Online Presence
08:03 Helping the Traditional Shops
09:29 Why Amazon wants to copy Reliance
09:43 Summary
09:56 Outro
#businesscasestudy #ayushsethi #mukeshambani #reliance #amazon #business

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