How To Close A Presentation | #powerpointdesigners

10 Ways To End Your Business Presentation & PowerPoint Presentation

1 – End With A Call To Action

In the world of business, you’ll be presenting to gain new business on a daily occurrence. RFP presentations and client proposals are just some of the presentations you’ll be engaged with. Just like any sales system, closing and asking for the business is the most critical part.

One way to end your presentation, especially in business is with a call to action.

A call to action is when you directly ask the audience what next steps you want them to take. This might be asking them to sign up for a promotion, following you on social media or engaging in some way.

A call to action is a great tool to use to close your presentation as it has a high conversion rate, the message is clear and it keeps the audience engaged.

2 – End With A Compelling Story

We are social creatures and stories are one of the most effective communication channels we use. Presentation psychology shows us that messages told through the use of a story are better remembered since they act on our human emotions and behaviors.

Stories are also great because it helps the audience sympathize with your messaging easier. Since they already have experienced emotions tethered to an event they can relate to, eliciting an emotional response from them will be easier.

3 – Avoid Q&As

Don’t end your presentation with a Q&A.

Question and answer periods are often unstructured. They could discredit your presentation should the questions not be vetted and your main message may get misconstrued.

Luckily, there are alternatives to Q&As which can still offer the same benefits without the uncertainties.

Alternative Ways To Get The Audience’s Attention, Feedback and Increase Engagement

Instead of using an unstructured Q&A period, try using a presentation tool such as Pigeonhole.

Software similar to this can help you filter questions before they’re made visible to the public. This will help you avoid any awkward or unwanted questions.

It can also allow you to ask for questions ahead of the presentation. This can allow you to avoid all questions being submitted at the end and will give you an opportunity to answer questions throughout the presentation.

4 – Come Full Circle With Your Message

Even with a strong opening message, it’s important to come full circle with your message.

As you progress through your presentation, points you mention will start to fade as your audience tries to remember the key points. Unfortunately, there are times where the main points of your presentation do get forgotten.

A way to combat this is to come full circle with your message. At the very beginning of your presentation, you should introduce the argument or message of your presentation similar to a thesis of an essay. As you progress through your presentation with proof points, you are supporting your argument. By the end, your audience might’ve forgotten what the main argument is. Not a problem, simply reintroduce the thesis, argument or key message of your presentation on the final slide for a lasting impression.