Advantages & Disadvantages Of Using Presentation Aids
As with everything in life, there are always two sides of the coin – positives and negatives.
The same goes for using presentation aids.
Rather than experimenting yourself and learning the hard way of advantages and disadvantages, we’ve put together this short yet informative section to help guide your decision making.
Advantages
Presentation aids are great complementary tools you should use in every presentation. They allow you to connect with audience members in new and unique ways.
One of the advantages of using presentation aids is to appeal to different audiences.
Everyone has a different attention span. Everyone also learns and absorbs information differently. By disseminating your key message using new and unique methods, you’re able to appeal to a larger audience.
Secondly, presentation aids allow the lifespan of your presentation to be extended.
Imagine your presentation was only you speaking. The moment you’re done talking, the presentation is over and it begins to fade from people’s memory. With the help of presentation aids, you avoid this outcome and extend how long your presentation is remembered for.
For example, if you used a slide deck to accompany your presentation, the slide deck can be made available to audience members after the presentation to reference.
Lastly, presentation aids help reduce the attention that’s put on you and allow you to take breaks while presenting.
If you’re a beginner, it can be intimidating to be the center of attention. With the added use of presentation aids, you can break up your presentation to allow the aids to do the work. If you have a video, once you begin to play it, the audience’s attention will be redirected to the video. This will allow you time to pause, recollect your thoughts, take a drink of water if needed and continue on with the presentation afterwards.
Disadvantages
Presentation aids are not the miracle solution.
If you don’t have a solid foundation on which your presentation is built upon, it doesn’t matter how many or which presentation aids you decide to use. You need to ensure your presentation is properly structured from the beginning.
Presenters can also get carried away with using too many presentation aids.
When you don’t take the time to reflect on the presentation aids you are using and just begin spitballing every presentation aid into your presentation just because you know of these tools, doesn’t mean you should. They begin to become a distraction and takeaway from the messaging you’re trying to get across.
Conclusion – Should You Use Presentation Aids?
The short and sweet answer is yes. You should absolutely use presentation aids.
Unless your plan is to only be a storyteller letting the audience create an image in their mind, then you should consider using at least one of the presentation aid types mentioned above.
Not only will presentation aids help your audience learn and retain the information better, it may actually help you!
Presentation aids require you to contribute more work to the final product. It requires you to carefully think of the story you’re trying to convey to your audience and which best method to do so. By taking this extra bit of time to sit down and reflect on your presentation and actually produce well-crafted aids, you’ll be setting yourself up as a thought-leader on the topic.
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