Nykaa The Game of Lust? Nykaa: Business Case Study

Nykaa is an Indian startup that recently became profitable. Startups don’t see profits for years but Nykaa has made this possible with its business and marketing strategies. This video is a complete business case study on Nykaa which is a leader in the beauty and fashion business.

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Title Contents:
00:00 – Introduction
00:41 – Nykaa Opex Loop
03:00 – Nykaa PM Approach
05:23 – Nykaa Netter Fishing
07:38 – Nykaa Omni Channel Strategy
09:40 – Nykaa Speed & Action Strategy

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