Marketing expert Adam Erhart shares a new marketing approach you need to know that gets real results for your small business. Watch more Small Business News & Trends videos: https://bit.ly/biznewsandtrends
0:00 Who is Adam Erhart?
0:44 Three key elements to strategic marketing
0:56 How to determine your ideal target market
1:36 How to create a compelling marketing message
3:01 Choosing the best media platform to create ads
3:50 The importance of video marketing in 2021
4:19 Getting started creating a marketing campaign
Every small business owner wants more customers, but many struggle with finding the right marketing strategies that drive impactful results. Adam Erhart, Marketing Strategist at AdamErhart.com, says the biggest mistake many small businesses make is using reactive instead of strategic marketing tactics. By using three key elements of strategic marketing, entrepreneurs can create compelling digital marketing campaigns that will resonate with their ideal customers and stand out against the competition. Adam also reveals the secrets to setting yourself up for success — start with one marketing campaign and focus on video marketing to propel your business forward into the future.
References:
Marketers who proactively plan projects are 365% more likely to report success. https://coschedule.com/marketing-statistics
Marketers who use segmented campaigns note as much as a 760% increase in revenue. https://www.hubspot.com/marketing-statistics
Buyers are 48% more likely to consider providers that address their specific issues. https://www.protocol80.com/blog/buyer-persona-statistics
The number of social network users in the U.S. is expected to reach 257.4 million by 2023. https://www.hubspot.com/marketing-statistics
84% of people say that they’ve been convinced to buy a product or service by watching a brand’s video. https://www.hubspot.com/marketing-statistics
Learn more about Adam Erhart:
https://www.adamerhart.com
https://www.youtube.com/adamerhartvideo
https://www.twitter.com/adamerhart
Resources for Small Businesses:
Venture Forward study: https://www.godaddy.com/ventureforward
Up-to-date info on COVID-19: https://www.cdc.gov
COVID-19 resources and grant information: https://www.covid19businesscenter.com
The information contained in this video is provided for informational purposes only and should not be construed as an endorsement or advice from GoDaddy on any subject matter.
#DigitalMarketing #GoDaddy #SmallBusinessNewsandTrends #AdamErhart #MarketingTips #SocialMediaMarketing #MarketingStrategies #MarketingStrategy
