Join Johnny Jones & Bryan King from NCW, one of the nations largest car wash chains, as he discusses how he is revamping his self-serve locations with an innovative concept that leverages his experiences with the express-exterior wash format into an entirely new style of wash he calls the Soft-Touch Express. By focusing on enhancements to increase the throughput of a traditional automatic, NCW is now able to meet the changing demands of its customers while increasing their average ticket by over 30%.
