Protecting intellectual property in the realm of IT is incredibly important when it comes to ensuring your software and innovations belong to you. Trademarking is one of the three most common intellectual property protections that are specific to personal intellectual property rights. The other two common types of intellectual property protection are patents and copyrights. Keep reading to learn about why trademark protection is so important and how to trademark your software. 

Trademark Protection

Intellectual property protection (IPP) prevents other people from using your invention without your permission. The three most common types of IPP are copyrights, patents and trademarks. Copyright protection is specifically for original works of authorship like computer software or architectural drawings. Conversely, trademarks protect words, phrases, designs and graphics for your brand. Lastly, patent protection keeps your original, non-obvious inventions safe. 

Gaining federal trademark protection requires you to register your trademark with the U.S. Patent and Trademark Office (USPTO). In business, it’s crucial to trademark your logos, brand names and phrases. Registering your trademark online with the USPTO allows you to search existing trademarks to check for overlap or conflict with an already registered trademark. Note that if your trademark conflicts with an already existing trademark it may be rejected. 

When to Get an Attorney

When you’re navigating potential conflicts with your trademark, this is where an attorney can come in handy. Hiring a lawyer might be the right course of action if someone filed a case against you or if you’re attempting to endorse personal trademark rights. 

Trademarking and copyrighting your intellectual property will be extremely beneficial in the long run because it protects your innovations from being used without your knowledge. It also makes sure that you or your organization are the sole beneficiaries of your creation, regardless of your industry or expertise. 

 

A Guide to Trademarking Your Startup