What’s the best way to market your online course? Facebook? YouTube? Twitter? Nope. In 2021 email marketing is still the best marketing channel available. But how do you get people on your list and use email as an effective marketing tool?
We’ve got you covered. We’ll show you exactly how to use email marketing to market your online course and get people buying, without having to spend a penny on ads.
#onlinecourse #emailmarketing #marketmyonlinecourse
TIMESTAMPS:
Intro – 00:00
Step 1: Create a lead magnet – 01:26
* How to use the digital download generator – 02:32
* How to get your lead magnet in front of people – 03:23
Step 2: Make an automated email sequence – 05:00
* How to make a drip campaign in Podia – 07:06
Step 3: Start pre-selling your course today – 08:07
* How to set up pre-selling in Podia – 08:20
SUMMARY
Step 1: Create a lead magnet
-Make it compelling: Offer an immediate solution to a small problem.
-Make it contextual: Make it relevant to the content in your course.
-Make it clear: It needs to be easy to find. Link it everywhere.
-Get it in front of people
-Content marketing
-Guest host or podcast
-Host a giveaway
Step 2: Make an automated email sequence
-Email 1: Introduce and engage
-Email 2: Share key insights
-Email 3: Reveal your solution
-Email 4: Overcome objections
-Email 5: The final pitch
Step 3: Start pre-selling your course today
RESOURCES
Digital download generator: https://www.podia.com/digital-download-generator