A SaaS (Software as a service) company is an enterprise that allows users to access an application over the internet by maintaining servers and databases. Users can access these applications and software from almost all the devices.
Over the past decade, India has seen an exponential increase in startups and businesses getting established related to SaaS across its states. The current market share of India in the global SaaS market is 2.6% and is expected to reach 8.9% in the coming 5 years. Also, the revenue will increase from $1.5 billion to $10 billion.
Today almost all sectors, from education to healthcare to wellness, use SaaS products. This huge demand has led to an increase in SaaS start-ups in India.
We have gathered some top SaaS companies in India that are going global due to successful technology and a wide user base.
Top SaaS Companies in India
#1. Zoho
Zoho Corporation Private Limited is an Indian software development company with its global headquarters in Chennai, Tamil Nadu. It was started under the name AdventNet. The company was formed with an intention to provide web-based and cloud-based business tools.
There are a variety of services provided that include CRM, project time tracking, inventory management, mobile apps, collaborative client portal, etc.
The company is dedicated to providing excellent customer service. The funds are directed towards research and development and customer support rather than marketing.
Founded Year: 1996
Founded By:
Sridhar Vembu
Tony Thomas
Team Size: The company employs nearly 7000 people globally.
Monthly Website Visitors: 19,712 organic visitors.
Major Customer Reach Countries:
#2. Freshworks
Freshworks is an Indian company dedicated to providing SaaS customer engagement solutions for corporations of all types and sizes.
The aim of the company is to provide software for an organization that is ready to go, seamless to set up and use. A software that perfectly fits the needs of the company with minimum customizations.
The company has launched a variety of products that include Freshdesk, Freshservice, Freshsales, Freshchat, and many more.
Founded Year: 2010
Founded By:
Girish Mathrubootham
Shan Krishnasam
Team Size: The company currently employs 3162 people.
Monthly Website Visitors: 149,883 organic visitors.
Major Customer Reach Countries:
- India
- United States
- Canada
#3. Agile CRM
Agile CRM is known for fully integrated sales and marketing solutions for small and medium businesses. The aim is to automate sales, marketing, and other services in one platform.
The company offers various sales automation features including contact management, lead generation, and integrated telephony. Various marketing automation features include email marketing campaign management, social selling tools, etc.
Founded Year: 2013
Founded By:
Manohar Chapalamadugu
Team Size: There are currently 226 people employed by the company.
Monthly Website Visitors: 30540 organic visitors.
Major Customer Reach Countries:
- United States
- India
- Australia
#4. IBSFintech
IBSFINtech provides financial products and tools specifically designed to manage Forex treasury and corporate trade finance. The company has expanded its operations globally by helping organizations to effectively manage the finances of their corporate clients.
The products offered by IBSFINtech include currency, derivatives, money, and commodity modules. These tools can be easily integrated with third-party tools like Reuters.
Founded Year: 2006
Founded By:
Chandra Mohan Grover
Team Size: Currently, 25 people are employed by the company
Monthly Website Visitors: 203 organic visitors.
#5. VTION
A media technology innovation company with the aim to measure the media audience. The tools designed by the company help firms analyze consumer behavior and trends, and study consumption patterns across various demographics and geographies.
This real-time data gives insights to advertisers about customer behavior and gains a competitive edge in the market.
Founded Year: 2016
Founded By:
Manoj Dawane
Team Size: The company has a team of 10 members
Monthly Website Visitors: 219 organic visitors
#6. Playtonia
Playtonia is a technology provider for e-sports platforms that help online gamers connect and build communities. The company organizes and promotes various e-sports leagues for gaming enthusiasts.
The company is now working towards building gaming certifications, gaming incubation cells and various gaming cafes. The company is also dedicated to building an esports VR academy.
Founded Year: 2016
Founded By:
Abhijit Pattanaik
Team Size: 51-200 employees
Monthly Website Visitors: The website has 89 organic visitors.
#7. Facilio Inc
Facilio Inc is a management software company that makes use of IoT and machine learning to facilitate operations of any organization. It is the mission of the company to build smart technology that creates facilities for all the employees interacting in any organization.
The tools of the company help to create a smart way to make work simple and in real-time for everyone.
Founded Year: 2017
Founded By:
Prabhu Ramachandran
Krishnamoorthi Rangasamy
Yogendra Babu
Rajavel Subramanian
Team Size: Facilio has four main team members and 77 employees
Monthly Website Visitors: Facilio website has 1770 visitors.
Major Customer Reach Countries:
#8. Hippo Video
Hippo Video is a personalized video distribution platform. The platform can create and distribute videos created on multiple platforms and engage with its audience in an authentic manner.
Use this tool to create personalized videos for all stages of a business. From capturing leads to providing customer support, video engagement will help you to lift up sales.
Founded Year: 2016
Founded By:
Karthi Mariappan S
Team Size: Hippo Video has 64 employees
Monthly Website Visitors: 26,501 organic visitors.
Major Customer Reach Countries:
- India
- United States
- Nigeria
#9. KlentySoft Inc
KlentySoft is a sales engagement platform that facilitates the marketing team to reach out to leads with personalized emails and automated follow-ups. There are several tools provided by the company that help to eliminate all the repetitive tasks of the sales process like sending follow-up emails and tracking engagement metrics. The sales team can focus more on building customer relationships and lead conversion.
Founded Year: 2015
Founded By:
Praveen Kumar
Vengat Krishnaraj
Team Size: The company has less than 50 employees
Monthly Website Visitors: 1475 monthly organic visitors
Major Customer Reach Countries:
#10. Paperflite
Paperflite company is famous for a UX-focussed business intelligence software that is designed specifically to boost content performance on all the social media channels. It makes it easier for the teams to find the perfect content for all the communication channels, share that with the audience, and track how they interact with such content.
Using the metrics produced by the tool, companies can take steps to boost their conversions and conversations.
Founded Year: 2016
Founded By:
Anant Bhat
Vinoth Kumar
Yega Kumarappan
Team Size: 11-50 employees
Monthly Website Visitors: 10,980 organic visitors.
Major Customer Reach Countries:
#11. Qubole
Qubole is a company developing a cloud-based data lake platform for self-service artificial intelligence. The company provides a platform for data analytics built on Amazon Web Services, Microsoft, and Google Clouds. This helps the company to make use of end-to-end services without wasting time and effort required to run data pipelines and analytics.
Founded Year: 2011
Founded By:
Ashish Thusoo
Joydeep Sen Sarma
Team Size: There are 343 people employed by the company
Monthly Website Visitors: 13,836 monthly website visitors
Major Customer Reach Countries:
#12. Capillary Technologies
Capillary Technologies is committed to developing customized and cloud-based analytics tools and marketing platforms for businesses. These platforms make it easy for businesses to gain a deeper understanding and insights into consumer behavior. This helps them to engage better with the consumers and maintain brand loyalty.
Founded Year: 2008
Founded By:
Ajay Modani
Aneesh Reddy
Krishna Mehra
Team Size: There are 998 people employed by Capillary Technologies globally
Monthly Website Visitors: 4710 organic visitors.
Major Customer Reach Countries:
- India
- Saudi Arabia
- United Arab Emirates
#13. Chargebee
Chargebee provides a subscription-based PCI recurring billing platform for e-commerce businesses. The platform provided by the company seamlessly integrates with major payment gateways to automate payment collection, invoicing, and email notifications on successful payments.
Founded Year: 2011
Founded By:
KP Saravanan
Krish Subramanian
Rajaraman Santhanam
Thiyagarajan T
Team Size: The company currently has 390 employees
Monthly Website Visitors: 79,885 organic visitors.
Major Customer Reach Countries:
- United States
- India
- Japan
#14. HackerRank
Hackerrank is a corporate organization that provides a tech-hiring solution to the companies to facilitate remote hiring. The companies can use this platform to evaluate the technical skills of a person to hire the best talent from around the world.
Founded Year: 2009
Founded By:
Harishankaran Karunanidhi
Vivek Ravisankar
Team Size: 561 people are employed by the company
Monthly Website Visitors: 3,12,026 organic visitors.
Major Customer Reach Countries:
- India
- United States
- Japan
#15. Ziplr
Ziplr is a company that provides a technical platform to solve the problems related to URL sharing and online branding. The company has an enterprise-grade solution for shortening URLs, branding your domain. You can also gather statistics related to the social distribution of your website.
Founded Year: 2015
Founded By:
Nrupal Das
Saurabh Sudhir
Team Size: 1-10 employees
Monthly Website Visitors: 92 organic visitors.
#16. Unbxd
Unbxd is a company that develops an e-commerce search platform that makes use of Artificial Intelligence and advanced data sciences to connect shoppers to the commodities that they like. This increases the chances of product purchases with predictive actionable insights. The platform provided by the company is used by 1200 e-commerce websites globally.
Founded Year: 2011
Founded By:
Pavan Sondur
Prashant Kumar
Team Size: 167 people employed by the company
Monthly Website Visitors: 2233 organic visitors.
Major Customer Reach Countries:
#17. Hotelogix
Hotellogix is a company that helps the companies to manage hotels and properties at various locations by providing a cloud-based solution. This tool simplifies hotel operations, increases customer reach, and drives more bookings to boost revenue. It also helps to effectively distribute resources and property management.
Founded Year: 2008
Founded By:
Aditya Sanghi
Prabhash Bhatnagar
Team Size: 191 people are employed currently
Monthly Website Visitors: 17,737 organic visitors.
Major Customer Reach Countries:
#18. Fourkites
Fourkites is one of the fastest-growing companies that is engaged in logistics. It designs predictive supply chain platforms that help in real-time tracking and visibility across various digital platforms. It helps to lower operating costs, improve efficiency, and strengthen the end-customer relationships.
Founded Year: 2014
Founded By:
Mathew Joseph Elenjickal
Team Size: 495 people are currently employed by the company
Monthly Website Visitors: 5994 organic visitors.
Major Customer Reach Countries:
#19. CloudCherry
CloudCherry is a company that provides a Customer Experience Management platform for business. There are various features offered by its solution like customer journey mapping, predictive analysis, actionable insights, question builder, etc. All these tools help to conduct personalized marketing campaigns and improve customer satisfaction.
Founded Year: 2014
Founded By:
Nagendra CL
Prem K Viswanath
Sriram Subramanian
Vijay Lakshmanan
Vinod Muthukrishnan
Team Size: 101-250 employees are currently working with the company
Monthly Website Visitors: 1981 organic visitors.
Major Customer Reach Countries:
#20. CloudConnect
CloudConnect is a company with the aim to develop the next generation mobile-first business communication system. They work as a virtual network operator with a DOT license and offer a lot more features than a typical PBX system.
CloudConnect has been a cloud-based platform ever since its inception to help companies work with sophisticated business communication solutions.
Founded Year: 2017
Founded By:
Gokul Tandan
Team Size: 11-50 employees
Monthly Website Visitors: 287 organic visitors.
Major Customer Reach Countries:
#21. WebEngage
WebEngage is one of the best marketing automation tool providers that help companies to retain better and make more money from existing clients. The tools given by the company will help you to improve cross-channel user engagement. It also helps the companies to segment their customers and engage with them in a contextual manner.
Founded Year: 2011
Founded By:
Ankit Utreja
Avlesh Singh
Team Size: 122 people are employed by the company
Monthly Website Visitors: 10311 organic visitors.
Major Customer Reach Countries:
- India
- United States
- United Arab Emirates
#22. VWO
VWO, formerly known as PushCrew, gives companies a web testing and conversion optimization platform. Companies can conduct qualitative and quantitative customer reach using this platform. VWO A/B Testing gives you the option to set up the tests as per your parameters that you can run on your web page.
Founded Year: 2009
Founded By:
Paras Chopra
Team Size: 27 employees are working with VWO
Monthly Website Visitors: 89,955 organic visitors.
Major Customer Reach Countries:
#23. Whatfix
Whatfix is an award-winning company because of its SaaS-based platform. This platform allows users to create interactive guides on their web pages. The distinctive feature of the technology created by this company is easy integration across all user applications. The company also facilitates the users with easy onboarding and support services. So seamlessly measure your user engagement with analytics.
Founded Year: 2014
Founded By:
Khadim Batti
Varakumar Namburu
Team Size: 284 employees
Monthly Website Visitors: 4341 organic visitors.
Major Customer Reach Countries:
- India
- United States
- Australia
#24. Leadsquared
Leadsquared is involved in developing marketing automation and CRM software for the companies. Their hands are stretched in almost all thriving industries such as e-commerce, education, finance, hospitality, marketing, and wellness. It helps the users to automate daily tasks such as lead capture, marketing, CRM reporting, etc giving them more time to focus on important tasks.
Founded Year: 2011
Founded By:
Nilesh Patel
Team Size: 313 employees
Monthly Website Visitors: 61,496 organic visitors.
Major Customer Reach Countries:
- India
- United Arab Emirates
- United States
#25. Exotel
The Exotel company provides cloud telephony services designed for voice communication purposes. Small and medium businesses can use virtual phone numbers and telephony applications designed by the company. There is no need for additional infrastructure or equipment.
Founded Year: 2011
Founded By:
Shivakumar Ganesan
Team Size: 171 employees
Monthly Website Visitors: 31,787 organic visitors.
Major Customer Reach Countries:
#26. Kayako
Kayako is involved in building a dedicated customer service platform for organizations. This platform helps to establish communications and live chats with customers. the tool also integrates with all third-party applications. You can use this platform for various services including customer support, shared inbox, ticketing, help desk, etc.
Founded Year: 2001
Founded By:
Jamie Edwards
Varun Shoor
Team Size: 101-250 employees
Monthly Website Visitors: 28933 organic visitors.
Major Customer Reach Countries:
#27. Plivo
Plivo is a leading technology company that provides cloud communication platforms and global services for voice calls and SMS. The company offers a voice API platform that can integrate voice calling functionality with other applications.
Founded Year: 2011
Founded By:
Michael Ricordeau
Venky Balasubramanian
Team Size: 180 employees
Monthly Website Visitors: 14346 organic visitors.
Major Customer Reach Countries:
- Japan
- India
- United States
#28. SocialAppsHQ
SocialAppsHQ is a company that has designed an all-in-one social media marketing platform. This helps the organizations to run and constantly monitor their marketing campaigns. The company enables many Facebook pages including – Better Business Bureau (BB), Cadbury Bournville, etc.
Founded Year: 2011
Founded By:
Rajat Garg
Team Size: 11-50 employees
Monthly Website Visitors: NIL organic visitors.
#29. Uninstall.io
Uninstall.io is one of its kind solutions to companies that want to reduce application uninstallations. This tool helps the developers to focus on the reasons behind uninstalling. You can also gain insights based on previous data as to how many users are going to uninstall an application in the next few days.
Founded Year: 2015
Founded By:
Alok Mishra
Lennon Teng
Pritesh Vora
Team Size: 10 employees
Monthly Website Visitors: 15 organic visitors per month
#30. HappyFox Inc.
HappyFox is one of the leading developers of customer support and ticket management software. The help desk system is hosted on the cloud and supports multiple communication channels like email, SMS, and live chat in approximately 35 languages. The company has also launched the HappyFox app, available on iOS and Android.
Founded Year: 2011
Founded By:
Shalin Jain
Team Size: 75 employees
Monthly Website Visitors: 17836 organic visitors.
Major Customer Reach Countries:
#31. Customer Lab
CustomerLabs develops tools for small businesses that have no coders or data analysts to easily collect data on consumer behavior and gain actionable insights. The aim of the company is to provide marketing automation tools to small companies so that they can grow their business quickly.
Founded Year: 2013
Founded By:
Vishnu V.
Team Size: 10 employees
Monthly Website Visitors: 6299 organic visitors.
Major Customer Reach Countries:
#32. Troop Messenger
TroopMessenger company has designed a collaborative platform for faster and clearer communication between the team members at the workplace. This office chat app is also equipped with contemporary features like audio messaging, audio calling, flagging, screen sharing, self-messaging, responding later, etc.
Founded Year: 2017
Founded By:
Sudhir Naidu
Team Size: 10 employees
Monthly Website Visitors: 36119 organic visitors.
Major Customer Reach Countries:
Wrapping it up
India will be home to many SaaS companies in the future due to the easy availability of IT professionals and an increase in demand for SaaS tools in the market. The above list of top SaaS companies provides some distinctive tools that help companies achieve efficiency in operations by automation.
Do you know about any other such Indian companies that are about to go global? Let us know your views in the comments section below.
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